FaceBook Marketing Workshop: Increase Sales The Online Way

Discover how you can dramatically increase your sales via FaceBook Marketing

Discover how you can dramatically increase your customer base and ultimately increase sales revenue by leveraging on the most largest social media platform via FaceBook Marketing.

About the Seminar

In this workshop, you will know how to create a Complete FaceBook Advertisement Campaign, starting from FaceBook Fan Page Setup, FaceBook Advertisement Campaign with texts and graphic creation, landing page creation and thank you page, auto-responder integration and follow-up email, and generate quality leads from FaceBook.

The scope of this course includes the following:


  • Why FaceBook Marketing
  • Real Case Study
  • Objective To Achieve By End Of Course
  • FaceBook Marketing Process Flow
  • Your Advertisement WILL GO LIVE!

Define Your Niche

  • Select your niches

Fan Page Creation

  • Why the need to Create Fan Page
  • Select Category
  • How To edit images and text
  • Practise

List Capture AutoResponder

  • Introduction to Autoresponder
  • Setup of Autoresponder
  • List Creation
  • Creation of Follow-Up Email
  • Practise

Landing Page Creation

  • Introduction to landing Page Creator
  • Creation of Landing Page
  • Creation of Thank You Page
  • Checking of Mobile View.
  • Integration with AutoResponder
  • Practice


  • Creation of FaceBook Campaign:
    • Create Campaign Objective
    • Create Advert Set
    • Why Is Targeting Important?
    • Define Target Audience
    • Set Budget & Schedule
  • Understand FaceBook Campaign Structure
  • Introduction to FaceBook Advertisement Campaign
  • Create Advert
    • Select Media Format
    • Uploading Image
    • Text Input
    • Why Your Ad Copy Is Very Important!
    • Some Interesting Headlines
    • Some Real Sample Ad Copies
  • Review and Order Placement
  • FaceBook Campaign Monitoring
    • FaceBook Advertisement Manager
    • When To Optimize and Pause Campaign
  • Conclusion & Summary


Through this workshop, students will gain a better full understanding of the FaceBook marketing and be able to execute a complete FaceBook Advertisement Campaign from scratch.  For more information, please contact us at events@lightadream.com.sg.